How to build successful ecommerce sites

E-commerce has, for the most part, evolved far beyond the late 1990’s cliches of hair-wrenching, sanity-shattering slogs through yet another “clever” designer’s take on how shopping on the web should be. Standards prevailed, usability won out, and we’re now free to spend our collective $107 million (Census.gov e-commerce stats) per annum.

That said… It can still get better. Online shopping is in, if not infancy, at least a toddler stage. The advances that brought us here have made the process simpler and easier than ever, but some sites still haven’t caught on.

Since I’ve been doing an inordinate amount of online shopping recently (thanks to the theft last weekend and my upcoming lengthy trip to China), I feel uniquely qualified to share a few e-commerce site design tips - 17 tips, actually. Enjoy.

17 New Rules for Successful E-Commerce Websites

2 Responses to “How to build successful ecommerce sites”

Comments

  1. Victoria May 10 2007 / 10pm

    First time for me today to take a look at a “blog”. I have been on the web for 8 years and have worked anywhere from 8 to 14 hours a day and sometimes 7 days a week on my ecommerce site. I think that the comments that you have made concerning how to make a website successful are very true. My feelings personally are that I should not have to link to a million other websites (or even “1″ for that matter of fact), nor should I have to post a “blog”. The hours that I have put into the site have been hours spent making the site user friendly, cost effecient, updated with new merchandise and 100% customer satisfaction along with using Google Adwords and other forms of honest marketing. I cannot understand anyone’s logic that if you have millions of websites pointing to your site that that is what makes your site a “good” website? Or posting a blog may help? Last year someone stole my store name “Victoria’s Visions Lingerie”. Not my url. http://www.visionslingerie.com. but the url. http://www.victoriasvisionslingerie.com. I read articles on this particular company buying up thousands of url’s in hope to rip off web site owners. Now between all of the above, I don’t mind telling you that my site has taken a nosedive. I am not going to take my valuable time to contact millions of other sites to link to me nor am I going to post blogs to make my site better.
    What about the good old fashioned way of working hard and treating your customers right???

  2. Jonny Jun 29 2007 / 7pm

    Nice article,

    You’ve briefly explained about how to build a successful e-commerce website. this information is very useful to us. i have visited a site which is similar to your site. here is the link attaching……

    e-commerceinfo.blogspot.com

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